Roanoke Real Estate Brokerage

Simplifying the real estate investment process, from property acquisition to sales.


Seller & Buyer Representation – Roanoke Real Estate Brokers

At Lawson Realty Group, we are with you at every step of the way – from understanding your real estate investment goals to closing the best deal possible, and all the steps in between.

Our property managers have an initial screening call to figure out your short- and long-term plans for real estate investment. This helps us find and recommend highly relevant properties that align with your goals.


Understanding your investment goals, objectives, and financial targets; analyzing the potential return on investment (ROI) and associated risk factors.


Determining the best attainable value for your property based on competitive market analysis.

Property Preparation

Fixing all the issues and ironing out all flaws to make your house sale-ready.


Ensuring that your house is listed and featured on leading platforms and websites including,, Craigslist,, and our newsletter.


Scrutinizing offers, suggesting alterations, and driving negotiations to broker, for you, the best deal possible.

Pre-Closing Tasks

Checking with all lenders, inspectors, and appraisers involved in staging your property, to close an air-tight deal.

Closing on Your Real Estate Sale

Providing the official closing documents well in advance, so we can answer questions before the final day and then formally close your real estate sale.


Our Roanoke Real Estate Brokerage Services

We simplify the business of buying and selling properties by providing comprehensive services from initial discovery calls to closing the sale. final deal closures.

Buying a property can be stressful, so we make it a point to adequately address each and every one of your queries and concerns and set your mind at ease.

Our in-depth knowledge of the area as well as the current market trends can help you choose the perfect investment property in Roanoke, based on your objectives.


Frequently Asked Questions

How do I determine the value of an investment Property?

Analysis! First, we want to determine the value of the property based on the market, typically referred to as a Comparative Market Analysis. Second, we want to run the numbers; we want to look at the income vs. the expenses to determine the rate of return on your investment. We aren’t only concerned with asset appreciation, but also how your investment will perform in both the short and long terms.

Do I need to work with a real estate agent or broker?

Working with a real estate agent is not mandatory. However, there are two things to keep in mind. First, if the property you are interested in purchasing is listed with a real estate firm, there will be no additional cost to you when you use an agent looking out for your interests. The commission is built into the sale price, and it only makes sense to have a dedicated agent working on your behalf.

Second, a good real estate agent can help not only with market knowledge, pricing, and showing advice, but also the contracts, inspections, repairs, and all other logistics. The purchase and sale of a property typically involves smart research, good contract drafting, inspections, and negotiations – all things a seasoned real estate agent can make easier.

What credit score do I need to buy a property in Roanoke?

Most lenders require a minimum credit score of 620 for loan approval. However, there are other relevant factors such as length of employment, income to debt ratio, etc.

Should I invest in a single-family home or a multifamily property?

The type of asset you invest in depends a lot on your budget, your investment agenda, and the return on investment you expect. Single- family homes are easier to buy, liquidate, or get money from a refinance.

Multi-family properties can spread expenses across multiple units, aren’t all-or-nothing when it comes to turnovers, but typically require more monthly costs (utilities, mowing, etc.)

How do I evaluate whether a deal is for me or not?

To answer this question, you need to analyze three things – your risk appetite, your primary investment goals, and the extent of capital improvements you want to undertake.

As with everything, the bigger the potential risk, the bigger the potential reward. Adding value to your purchase usually involves making physical improvements to improve your asset and your income.

You can evaluate whether a deal works for you based on these aspects. Or alternatively, talk to a real estate broker in Roanoke.

How many properties should I view before buying one?

That is up to you! The answer will largely depend on whether you are looking at properties from strictly an investment standpoint or whether you plan to live in the property. Obviously, you will be more selective if the latter is true. In either case, quality research and financial analysis should always be the first step.

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3241 Electric Road, Suite 1B
Roanoke, VA 24018


M-F: 9am - 5pm